PTC Korea Automotive R&D 센터 설립...

PLM R&D 센터가 한국에 들어오면서 글로벌 트랜드가 확실히 아시아로 이동함을 실감하고 있다. 그러므로 인해, 앞으로 영어는 더욱더 중요한 소통의 수단으로 자리잡을 것이며, 외국인들도 한국어를 많이 접하게 되어 서로의 문화를 이해하는데 도움이 되리라 본다.

하지만, 극복해야 할 도전과제도하나 둘씩 늘어나고 있다. 세계 1등기업으로 가려면, 글로벌 마인드와 철학등을 잘 갖추어야 하는데, 즉 SCM이 강한 한국 기업이 Innovation이 강한 한국기업으로 발돋움해야 한번이 아닌 지속적인 1등 기업으로 남는 길일 것이다. 

R&D 센터 설립은 몇백억의 가치를 지닌 중요한 자산으로 특히 한국기업을 위해 Win-Win 전략과 영향을 끼쳤으면 하는 바람이다.     

PTC’s PLM Momentum Accelerates as Automotive Industry Evolves

PTC® announced plans to establish a Research and Development Center of Excellence focused on the specific PLM requirements of the automotive industry, including the requirement for globalization, the desire for an open PLM platform, the opportunity to optimize service operations, and the need for tighter integration between CAD, BOM and the Digital Mock-Up for rapidly changing vehicle configurations. The R&D center is located in Korea.

"Automotive OEMs and supply chain participants are facing an expanding set of business and technical complexities that include evolving supply chain relationships, increasingly complex vehicles with more electronics and software; rapidly developing regulatory compliance-related requirements, and increasing consumer quality, functional and time-to-market demands," said Peter BilelloPresident of CIMdata, a leading global PLM management consulting and research firm. "The good news is that PLM-enabling solutions are seen by many in the global automotive industry as critical to addressing these issues."

Jim Heppelmann, President and CEO of PTC, commented "We are seeing a significant amount of generational turnover of PLM technology in the automotive industry. Over the past 12 months, PTC has partnered with leading passenger and heavy vehicle OEMs such as Hyundai Motor Company and Kia Motors Corporation, and Volvo Group, as well as major automotive suppliers such as Continental, Schaeffler, HARMAN Automotive, and Cummins to help them implement their next-generation product development systems. Each of these companies intends to leverage our core Windchill® PLM software as the backbone of their product development technology platform. These partnerships have contributed greatly to our momentum in the automotive vertical, characterized by more than 70% Windchill revenue growth and four ‘domino' wins in the last year."

"We believe that automotive companies who are selecting Windchill are choosing to leapfrog their competition in terms of PLM technology and product development process sophistication," continued Heppelmann. "Windchill is the fastest growing PLM product in the market, and equally important, PTC has the professional services scale and expertise to help companies implement and extract the most value from their PLM technology. PTC is committed to helping automotive companies as they refresh and expand their PLM technology solutions into enterprise-class business solutions focused on enabling thousands of users across the value chain to collaborate and more effectively participate in the product development process. We believe our new Automotive PLM R&D Center of Excellence will continue to enhance our presence and momentum in the automotive vertical."

PTC's enterprise 3D design, product data management and collaboration solutions customers in the automotive industry include 8 of the top 10 powertrain suppliers and 3 of the top 5 automotive OEMs.

CIMDATA (2011년 2월 14일자 뉴스레터)